Finding the right bank to serve your small business needs can be a daunting task.
With so many competing financial institutions to choose from, business owners simply don’t have the time for the in-depth research required to carefully weigh all the options.
This guide to choosing a small business bank will help you narrow down your choices so you find the best fit for you.
Small, medium, or large?
You can eliminate a high percentage of contenders by deciding upfront whether you want to use a large national bank, a regional bank, or a small local bank.
First things first, what are your top banking priorities?
Cost: Larger institutions can usually offer lower day-to-day banking fees
Convenience: Look to a large bank for accessible business hours and the advanced tech for more user-friendly online banking
Comprehensive services: If you deal with international clients, a large bank will have advisers and banking options to suit your needs
Business financing: Regional and local banks tend to be more customer-friendly when it comes to lending – and may charge lower interest rates on business loans and lines of credit
Customer service: Due to their smaller size and community focus, medium and small banks strive for more personalized attention than their larger competitors
Pro tip: When you’re ready to talk to a bank about their small business banking services, ask whether you’ll be assigned a small business adviser, and how an adviser can help your business succeed.
The cost of doing business
Now that you’re focused on the kind of bank you want to deal with, you’ll want to compare fees for service.
As you start to research banks you’ll be offered sign up perks – and you may even be offered a free business account.
Take a close look at the fine print. Banks are in business to make money, and you may be charged a fee per transaction or if you choose to bank in person versus online.
Some other fees you might incur include:
Not meeting the required minimum balance
Exceeding the monthly limit for withdrawals and deposits
Maintaining an inactive account
When you need funds to grow
As you’re considering the options, it’s wise to think ahead to the day you’ll apply for a business loan or line of credit to invest in greater growth and expansion.
Now is the time to look into interest rates for small business financing, the application process, qualification criteria, and terms for a loan or line of credit.
Knowing in advance what a lender is looking for when they approve applicants for business financing may be what makes or breaks your decision to sign on as a member.
Ask around your business network for “insider info” that will help you decide on a small business bank that can meet your day-to-day needs, support your growth, save you money, and ensure you’re a happy customer.
A final thought: the financial service industry is a crowded market, and the banks are trying their best to compete for your business. Although the sign up perks might be tempting, don’t let your decision be influenced by a bank’s advertised incentives.
It’s much more important to choose a small business bank that is the right match for your business goals both now, and in the future.